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Website Development

Improving Your Website’s Usability

Is your website bringing in enough leads? If not, poor usability may be the culprit. Website usability is the way your content is organized, and how it funnels users to conversion. Here’s a few questions to ask yourself: Is your contact info easy to find? Does it feel cluttered or...

How to Pick the Perfect Font for your Website

Here at Tandem, we believe that quality is evident in the finer details. We sweat the small stuff. And choosing a font for your website, while it may seem minor, is an important part of branding. Every font has a personality and you need to find the right font for...

5 Tips to Keep Your Website Secure

Website Security. If you haven’t thought of this, you need to. For most websites, it isn’t a matter of IF you get hacked, but WHEN you get hacked. Most websites will degrade and eventually be susceptible to hacking. We’ve compiled a list of things you can do to keep your...

WordPress, Concrete5, SquareSpace: which is best for your business?

This day and age there are a plethora of content management systems on the market. You’ve probably heard a few of the names bounced around: WordPress, Concrete5, Magenta, SquareSpace or Wix. But which is best for your small business? While no two businesses have the same needs, there are clear...

The Newest Updates to WordPress You Need to Know About

The past week, WordPress 5.0 was released, and along with it a brand new editor that will dramatically change WP. Here's what you need to know.

Google Update is Pushing SSL Encryption on all Websites

Google is changing the rules in regard to SSL certificates and you need to know about it.

New Website for Cecilia’s Cocktail and Martini Bar

This site was a lot of fun to build! We started from the ground up, building out a new logo. Right from the start, we knew we were going to want some bells and whistles in the form of some custom animations. Our custom animation on the logo, built in...

New site launched for Dwell Summit!

Dwell Summit, property management company and realtor, came to us in need of an upgrade. Check out what we came up with!

How to Give Your Website a Tune-up

Your car regularly gets tune ups. Your lawn gets mowed regularly. Your computer even needs a little help once in a while. What about your website?

How to Brand your Small Business

Branding is the visual message that represents (or doesn’t represent) your business. What does your brand say?

Getting the Most out of WordPress via WordPress Plugins

If you’ve used WordPress at all, most likely you’ve had some experience with WordPress’s wealth of plugins. Learn about how to choose the best plugins.

Simple Steps to Avoid WordPress Being Hacked

If you’re reading any tech news, you know that WordPress has been subject to a number of hacks and security issues in the last few weeks. Being in the limelight as one of the most popular CMS’s available puts it into the target scope for hackers. Hacking happens, that is...

SEO 101: 4 Things You Must Know

As of the writing of this post, Google reports that there are 644 million active websites on the internet. That’s a whole lot of websites! That begs the question, how do you make your website stand out? Well, that’s a question keeping many a marketer up at night! But we...

Do you own your website?

I wager that most of you have never questioned whether or not you own your website. But do you? You’d be surprised to learn that a large portion of you might not own your own website. You might not if you fit one of the following criteria: You use one...

Custom Design vrs. Pre-made Template?

I’ve been getting this question a lot lately, so I thought it might be time to address it. What is the difference between a custom designed website and a pre-made template website? Which is right for you? First let’s start with some definitions. Pre-made Template Websites Pre-made templates designs cut...

What is a keyword and why should you care?

Keywords are the building blocks of any digital marketing plan. If you are considering starting or have started a online marketing plan, you are sure to have heard the word tossed around. So why are keywords important for you? Let’s break it down. What is a keyword? A keyword is...

The Pros and Cons of Free Website Builders

As an owner of a small business in Grand County myself, I understand the need to lower costs and cut corners. The question I’d like to address here is whether or not a website builder is a viable option for cutting corners. Of course, my opinion is going to be...

Top 8 things you need when developing your online presence

1. Logo Let’s face it: we are visual people who put far too much empathsis on what something looks like. Your logo will be the first impression people have of you. Is your logo memorable? Is your logo scalable and adaptable to all mediums? Read more about what makes a...

New website for Ember Restaurant

Ember needed a stylish and elegant website, with a design that highlighted their creative menu and artistic decor. They also needed a flexible backend where they could update the menu regularly, add new photos, pages and reviews. We built them a WordPress custom theme with some subtle animations. This fully...

Social Media Marketing- An Overview

I’ve been getting a lot of questions lately about some best practices for social media. Investing in social media can be a daunting task for small business owners. As a public forum, it can be intimidating to throw your hat into the ring and start learning how to participate. I’ve...

How to choose a logo

Logos are one of the hardest parts of designing a website. It is usually our starting point, as it is influential to everything else down the line. When done right, a logo is just a part of the whole. When done poorly, a logo will effect every aspect of your...

5 reasons mobile is more important than ever

75% of Americans admit they have brought their phone to the bathroom. You know it’s true, you’ve done it too. That phone is always with us! Sure, it may be annoying if you are trying to talk to your kid and his/her face is buried in the screen, but as...

How to write website content: 5 Guidelines

Writing web content can be a difficult task for business owners and I’ve seen many a savvy business owner that has struggled their way through it. But don’t despair, you, as the business owner, is best equipped to write your own content! Below I’ve detailed a few guidelines about what...

Is a Facebook business page enough for your small business?

Do you have a Facebook page for your business? Great! But can you stop there? Is your Facebook page enough as a web presence for your business? While, yes you should be on Facebook and you should be engaging with your existing clientele on Facebook, here are a few reasons,...

Why you should edit your own website.

Google values websites that have fresh content and that are up to date. They value them higher than just static websites. It’s super important that you are constantly keeping your website current, adding sales, deals....

What font should I use on my website?

Let’s learn a bit about fonts. There are two main categories of fonts: serif fonts and sans-serif fonts. Serif fonts have small lines attached to the end of the characters, like a small tail or stroke, that give it a bit more flair. Sans-serif is a simpler, cleaner font without...

What is website hosting…and other website terms you should know

I want to talk briefly about website hosting, as I get this question a lot and it can be a bit confusing. Most of my clients already have a website of some form when they come to me, but rarely understand how to access it or what info we will...

How do I get my picture next to my google results?

Google Authorship. Have you seen it before? It’s fairly new but occasionally you will see a small photo next to a google result. This is Google Authorship. Basically, this is a verified link between your website content and your Google+ profile. If you have a blog, you may have heard...

Why should you upgrade your WordPress website?

As you may know, I am a huge proponent of WordPress. Not only do my clients love it and find it easy to use, it is almost limitless in functionality. With the right skills or custom templates, you can do almost anything. I’m not the only one who thinks this....

How does your website fare on the mobile device?

You’ve probably heard it all before. I know I’m starting to feel like a broken record. MOBILE MOBILE MOBILE. The point of this post is not to convince you why you need mobile. Instead I’d like to talk about a few things to consider when looking at your site from...

What does mobile optimization mean?

Mobile optimization is a method of building a website that not only works on a desktop with traditional screen sizes but also is specifically optimized or built to work well on a mobile device. Mobile device may be a smart phone or a tablet. Why do you need mobile site?...

How to edit your own website without coding

This week I’d like to talk briefly about how and why you should edit your own website. This post is not about DIY websites. (Read a good article about those here.) DIY websites often cause more hassle than they are worth. What I am talking about is hiring a professional...

What color should I use on my website?

Branding can be a daunting task for business owners, especially if you are less than design savvy. When deciding how to visually present your business, it usually seems to come down to “well I like the color green?” Here’s something you need to know when branding your business: Your website...

Custom website versus free website services

Every day it seems I see another commercial for a free or cheap do-it-yourself website. While I understand why small business owners would go this route, I often find the ads a bit misleading. In this post, I’d like to discuss the pros and cons of the free DIY website...

“I received an email about the expiration of my search engine registration. Should I pay this bill?”

I get questions about these kind of emails all the time. Often they are spam and scammers trying to get a few bucks out of you! But let’s do some research first just to be sure. Let’s look into your domain name and figure out where it is registered. Most...

What is a responsive website?

It seems this word is being tossed around all over the place these days. Just yesterday I got a call about my best practices for building a mobile website. So here it is: In simplest terms, a responsive website is a website that responds to the size of the device...

Why WordPress?

Chances are if you are looking into building a websites, you’ve heard of WordPress. It is by far the most popular CMS to date. So what is it? And more importantly, how can WordPress help you and your business? WordPress is an open source content management system. In laymen’s terms,...